Depending on your company’s size, you may have partners (resellers) that sell your product in various markets around the world and its critical you know your partners (Howdy Partner). When talking about an enterprise CRM, you really want a tool that will allow your partners to be an extension of your direct sales teams internally. Learn More »
CRM data governance, specifically account/customer data is a key variable for a successful deployment of your CRM tool . CRM data governance is often times ignored by companies or an after-thought of an CRM application roll-out. I have seen in the past where key customer data is duplicated, wrongly entered simply does not show up as expected in Learn More »
I have wanted to create this blog for some time now. I realized of late, a lot of my experience in CRM *(Customer Relationship Management) software may be of use to a larger general audience. I do not pretend to be an expert in every area of this subject, but certainly there are areas Learn More »